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Michael Stelzner,Social Media Examiner

Accomplishing Goals: A Guide to Getting Stuff Done

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Did you set goals for the new year?

Want to be more successful setting and achieving your goals?

To discover how to accomplish goals, and to hear about the Kickstarter campaign for his new book, I interview John Lee Dumas.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It's designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview John Lee Dumas, the host of Entrepreneur on Fire, a daily podcast where he interviews entrepreneurs. John has published over 1000 podcast interviews and discovered a lot along the way. He's about to publish The Freedom Journal: Accomplish Your Goal in 100 Days.

John will discuss goal setting and how you can gear up for your best year ever.

You'll discover why it's important to set SMART goals.

Share your feedback, read the show notes and get the links mentioned in this episode below.
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Here are some of the things you'll discover in this show:
Getting Goals Accomplished
John's plan for promoting his book

John talks about putting together The Freedom Journal throughout 2015 and shares that he will be launching it on January 4, 2016, via Kickstarter. Although he was inspired by what Seth Godin did on Kickstarter with The Icarus Deception, he's decided to use Kickstarter in a very non-traditional way.

He says he wanted The Freedom Journal to have a significant impact beyond the people who purchase the book and shares how he decided to partner with Adam Braun of Pencils of Promise, which is a great organization that builds schools in developing countries.

John explains what's unique about how he's using Kickstarter; he's not using it as a way to raise funds to produce the books. He's using Kickstarter as a platform for marketing and exposure, while allowing people to contribute to a cause.

Each time the project hits one of four different funding goals, John will personally donate $25,000 to Pencils of Promise on behalf of Fire Nation. He recognizes that not everyone can donate $25,000 to help build a school, but says they can buy a journal, knowing part of those proceeds will go toward building a school in a developing country.

John talks about why he's going to keep his publishing in house and shares other plans for the rest of his 33-day launch campaign.

Someone else who has traveled around the country doing launch parties is Lewis Howes.

Listen to the show to learn about some of the Kickstarter rewards for people who purchase The Freedom Journal.

Why John wrote a book on goal setting

After doing many interviews on EOFire, John says the question he's most asked about his guests is, "What's the magical recipe to success?" He shares that in addition to hard work for a long period of time the major commonality is that his guests know how to set and accomplish goals.

After polling his audience, John discovered his listeners struggle with setting and accomplishing goals.

He knew this was something he could solve and explains why he chose to create a leather bound journal instead of a PDF or an online app.

Listen to the show to learn how many interviews John has done for EOFire.

What's a goal

John defines a goal as SMART, an acronym that stands for Specific, Measurable, Attainable, Relevant, Time Bound. If something doesn't have those five qualities, he says, it's not a goal.

The Freedom Journal starts by teaching you exactly how to set a SMART goal. Once you set the SMART goal, you can go forward to accomplish it.

Listen to the show to discover what John thinks keeps people from succeeding when they set a goal.

John's military training

John talks about his military service and shares how his military training helped with his goal setting.

He says he quickly learned the value of Parkinson's law (tasks will expand ...
0:47:09
Publication year
2015
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