How many times a month does someone ask you, "so what do you do?" You could make it up on the spot, maybe sound like a doofus, or a douche, or like someone who doesn't care. Your work matters, so lets learn how to talk about it matterfully as well. We offer our experience and hear from several experts who get pitched all the time. At the end you'll know how to put together a compelling elevator pitch. Sep 06, 2013