Podcast listeners, today you get a special Inside 4Ds episode. This session took place on August 15th out of our NYC office. As you know 4Ds is one of my favorite things to do as I get to help solve every day business problems that entrepreneurs, SMBs and personal brands deal with. Fires me up!! If you're interested in attending a 4Ds session check out the link here
https://vaynermedia.com/service/4ds/ and tweet me @garyvee with any questions ;)
TIMESTAMPS:
00:30 - 5:20 Guest Introductions
7:05 Being Agenda Driven - not all posts are created equal
9:05 Turning Referrals and word-of-mouth into creative
10:20 Eliminating Friction … at scale
12:55 Think like a ‘magazine’ company (Think like a publisher) (Think Like Vogue)
19:55 The High School Party Concept
25:35 - Video of the Day Question
26:30 - Why Vulnerability will work on LinkedIn
27:45 - How to work with old school businesses and not selling to the unsellable
35:05 - Benefits of FB Groups
37:05 - Creating Content for Dual Sided Marketplaces (37:05 should we cut this part)
40:05 - Family Cookie Business and building demand to penetrate new territories
43:15 - Generating demand for software businesses
45:50 - Optimizing on shipping for food businesses to retain control
46:45 - Rapid fire Q&A
Thank you for listening, and if you have any feedback, please remember to tweet me @garyvee or leave a comment on my LinkedIn Post!
