689 - Mars, Moranis & Curry Seltzer - Pitching Roman

Like the sweet sounds of melodious butter, this story should melt comfortable in your sleepy ears. A real conversation with Roman Mars about bedtime stories leads down a meandering road to me pitching my challenge coin belt on a seltzer movie.



For hardcore 99pi fans you can skip to the story, if you like, at about 19 minutes. Also note- this episode contains a fictionalized version of a personified Roman Mars challenge coin belt.

Roman Mars http://romanmars.com/

99 Percent Invisible “The Shipping Forecast https://99percentinvisible.org/episode/the-shipping-forecast/

Challenge Coin https://99percentinvisible.org/episode/coin-check/

Carbonated Water https://en.wikipedia.org/wiki/Carbonated_water

Soda Syphon https://en.wikipedia.org/wiki/Soda_syphon

Comedy’s Sweet Weapon https://www.nytimes.com/2015/07/12/movies/comedys-sweet-weapon-the-cream-pie.html

The Three Stooges https://en.wikipedia.org/wiki/TheThreeStooges

Laurel and Hardy https://en.wikipedia.org/wiki/LaurelandHardy

The Story “e” from Transom and “How Sound” https://transom.org/2016/story-structure-e/

Oakland Sears https://www.mercurynews.com/2017/12/19/downtown-oaklands-uber-building-is-bought-by-cim-group-rehab-will-continue/

Mars Bars https://en.wikipedia.org/wiki/Mars(chocolatebar)


Roman Mars is the host and creator of 99% Invisible, a short radio show about design and architecture. With nearly 300 million downloads, the 99% Invisible podcast is one of the most popular podcasts in the world. Fast Company named him one of the 100 Most Creative People in 2013. He was a TED main stage speaker in 2015. It is currently the most popular TED Talk about design with over 5 million views. His crowd funding campaigns have raised over $4 million and he's the highest-funded journalist in Kickstarter history. He is also a co-founder of Radiotopia, a collective of ground-breaking independent podcasts.