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How to Outsource Strategically For a Successful Online Launch

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How often have you reached that point of being monumentally overwhelmed as you scramble to get your online launch of your course or digital product ready?

Do you find yourself having more tasks to do, than there hours in a day, and even found yourself trying to learn a new skillset just to get your online course launched.

Firstly, I want you to know you are definitely not alone.

I actually think it’s a milestone every entrepreneur has to hit - recognising you're not superwoman, before you truly value the ability to outsource what you simply can't handle.

Kind of like hitting rock bottom before you can rise up again.

Tasha Booth found herself in this exact position years ago after starting a part-time Virtual Assistant business, that quickly grew into a full-time business for her.

Before long, she found herself limited by her own abilities and of course, time.

Something that we often sacrifice as entrepreneurs for the sake of an online launch or a new service offering that we go all in on.

But what if I told you this meant you no longer had to be hyper-available? What would it mean to you to have not only your time, but mental headspace and clarity back?

I've brought Tasha in to join me in this podcast episode to tell us exactly how we can avoid this mistake through strategic outsourcing.
For most of us the thought of outsourcing can be terrifying, because our business is our baby. Our heart and soul goes into it and the thought of entrusting a stranger to value it as much as we do can often be the biggest hurdle to overcome before we take the leap.

Yet one of the most under-valued benefits of outsourcing is the return of your ability to be creative and act intentionally through your business - and reclaim your time.

It's what has led Tasha, Founder and CEO of the Launch Guild agency, to build a team of 18 so she could take back her freedom in both her business and in her personal life.

This allows her to not only run her agency, but be a business coach to virtual support professionals and host her podcast ‘How She Did That’.

Tasha is passionate about supporting successful coaches and course creators so they can enjoy stress-free launches while sitting gleefully in their zone of genius. So you definitely want to listen in to her wisdom!

In this Episode You’ll Learn:
Tasha’s journey to getting paid to be her and monetising her expertiseWhat a launch runway is and why it’s important to considerThe importance of defining roles in a launch before assigning them to peopleThe biggest mistakes that Tasha sees new-to-the-launch-space entrepreneurs makeBest practices for remaining in your own zone of genius during the launch phase

Podcast Resources + Useful Links:
Learn more about Tasha and her agency The Launch Guild
Want a step by step course to help you pre-launch and sell out your online course? Here’s mine!
Learn how to outsource like a Rockstar
Find out how to delegate like a Pro
For more goodness on being pro-active instead of reactive in your business, listen into my previous podcast

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0:40:13
Publication year
2020
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