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John Lee Dumas

Have to Become a MASTER Closer with Cole Gordon

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Cole Gordon is an 8-figure sales trainer and the founder of Closers.io. In 2 years, he scaled his own sales team, went from 0 to $2.5M per month, and now helps others do the same.
Top 3 Value Bombs:
1. The 7 reasons a prospect need to have to buy are: Pain, doubt, cost, desire, money, support, and trust.
2. Pain is the very first thing we need to establish on a sales call. Once we find that the entire conversation is predicated on fixing that pain.
3. High-ticket closing is a lucrative role is because it’s fixing the problem exactly where the money is exchanging hands.
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0:24:30
Publication year
2022
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