Top 3 Value Bombs:
1. In self-publishing, there’s a guarantee that your book will be published.
2. Have lead magnets on your website well before your book is even available and you should be testing it. That way when you do write your book and implement that lead magnet in your book, you already know that it works.
3. Podcasts are huge. You can reach a large amount of people in a short amount of time.