#020: John Paul DeJoria on the Power of Rejection

John Paul DeJoria is a rare breed of entrepreneur: equal parts gritty resourcefulness and deep compassion, his early days of door to door sales in Los Angeles taught him to welcome rejection as a close friend. It was this mindset that ultimately helped him launch the hugely successful Paul Mitchell hair care line on just a hope and a prayer. Since building the Paul Mitchell empire, he’s since followed it with more hits, including the wildly popular Patron Tequila, all while enjoying extremely low employee turnover rates at his companies. In this episode of Impact Theory with Tom Bilyeu, John Paul DeJoria talks about life lessons that have shaped him, from his hard knock early years to becoming one of the world’s biggest and most respected entrepreneurs.

SHOW NOTES
John gives his definition of the American dream. [2:46].
John provides tips to prepare for and overcome rejection. [5:01]
Tom and John discuss not knowing what to do and learning from your mistakes. [12:36]
John talks about leveraging previous work experience as a stepping stone.  [16:23]
John recalls how he helped build the Paul Mitchell brand. [19:31]
Tom and John discuss the platinum rule and the importance of taking care of people. [22:38]
John shares the importance of loving what you do and getting hired for being yourself. [27:23]
John recalls moments that solidified why philanthropy is baked into everything he touches. [29:25]
John talks about his organization Grow Appalachia and being a change in the world. [33:06]
John shares three lessons that he taught his children in order to be successful. [37:26]
John talks about the powerful impact of being positive. [40:59]
Tom and John discuss finding a niche and building a company in today’s environment. [43:03]
John defines the impact that he wants to have on the world. [42:49]

MENTIONED IN THIS EPISODE
Horacio Alger Award - http://bit.ly/1Oxoxc7 [2:11]
Paul Mitchell schools - http://bit.ly/2pOjkFN [24:44]
Good Fortune movie - http://bit.ly/2oZVimn [35:10]
Josh Tickell - http://bit.ly/2pqeCwE [35:13]
Aubio - http://bit.ly/2p3cV5y [47:38]

ORGANIZATIONS
Patron Tequila - http://bit.ly/2qvajxP [1:41]
Variety Boys & Girls Club - http://bit.ly/2pC8OjV [45:50]
Grow Appalachia - http://bit.ly/2qmIefr  [33:00]
Renew Logic - http://bit.ly/2pzTGlo [40:23]
Rok Mobile - http://bit.ly/2qyjb5M [43:32]

FOLLOW JOHN PAUL DEJORIA
TWITTER: http://bit.ly/2pRlEfk
WEBSITE - http://bit.ly/2oXA608 [1:30]

FOLLOW PEACE, LOVE & HAPPINESS FOUNDATION
WEBSITE: http://bit.ly/2qvv7VK [2:16]
TWITTER: http://bit.ly/2p2QQ7i
FACEBOOK: http://bit.ly/2oZON2W

Tom Bilyeu is the co-founder of 2014 Inc. 500 company Quest Nutrition — a unicorn startup valued at over $1 billion — and the co-founder and host of Impact Theory. Impact Theory is a first-of-its-kind company designed to facilitate global change through the incubation of mission-based businesses and the cultivation of empowering content. Every piece of content Impact Theory creates is meant to underscore the company mission to free people from The Matrix and help them unlock their true potential. Impact Theory exists to inspire the next generation of game-changing companies and creators that will make a true and lasting impact on the world.

FOLLOW TOM BILYEU
TWITTER: http://bit.ly/2iyjY5P
INSTAGRAM: http://bit.ly/2j7vqX8
FACEBOOK: http://bit.ly/2hPStWo

FOLLOW IMPACT THEORY
TWITTER: http://bit.ly/2iC5lN3
INSTAGRAM: http://bit.ly/2hPSGJa
FACEBOOK: http://bit.ly/2iystOf

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