Kik, a chat app popular with teenagers, launched in 2010. Users flocked to it, and within a few years it was valued at a billion dollars. Then a new competitor came on the chat scene: Facebook. When Kik started struggling to grow their revenue and find new investors, they landed on a wild new idea. Now they’re betting their company’s future on creating their own cryptocurrency.
Listen to Gimlet's newest podcast, Uncivil, wherever you get your podcasts
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