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84: What Makes People Buy Games with Dan Schoenbaum of Cooladata

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We discuss the importance of gathering data on your audience, High LTV customers, CAC, and much more. Dan Schoenbaum is the CEO of Cooladata which specializes in helping clients understand their customer’s journey from discovery and conversion to retention and growth. Essentially they analyze customer behavior analytics to help you figure out what your audience is doing with your game and how you can optimize it.
Items Mentioned:
Dan Website https://www.cooladata.com/ Dan Email dan@cooladata.com Article The 19 Metrics Every Mobile Game Needs to Track Article Keep them hooked: 3 Steps to Increasing Player Retention In Online Gaming Article The Anatomy of the Perfect SaaS Analytics Dashboard Article How to Find Your Perfect SAAS Customer Article Online Gaming Google Analytics
0:40:28
Publication year
2018
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