Rob Alvarez - “Every action you take has to help you build toward the objective, maybe not directly but even if it’s indirectly, you have to see a path. Whatever you are including, whatever you are introducing is helping your player feel some way so that you can achieve your business objective, or your fun objective, or your learning objective.”
Rob Alvarez studies gamification design for learning experience at the IE Business School which is a graduate school over at Spain. He also host a podcast called Professor Game, a weekly show where he interviews successful practitioners of games, gamification,and game thinking.
We Discuss:
Gamification that impact game design, user experience, rewards, and more Don’t add random mechanics, be more thoughtful in adding features Think about the core loop of fun that keeps people coming back Felt crushed during one of his first projects in gamification Learn from failures and keep pushing forward Be wary of information in the world Don’t keep ideas to yourself He use to do radio and now he does podcasting Professor Game Game getting a bad rep in the media Reading is vital! And much more... Connect:
Professor Game Website Twitter @RobAlvarezB Email:
professor@professorgame.com Resources:
Yu-kai Chou Amy Jo Kim Andrzej Marczewski Jane Mcgonigal Gaming can make a better world The game that can give you 10 extra years of life Book: Reality Broken Games Better Change Haiti Simulation: the main link isn’t working but you can learn more here Game: Papers, Please Simulation: 10 Downing Street Book: A Theory of Fun by Raph Koster Book: The Art of Game Design by Jesse Schell SUBSCRIBE TO THE PODCAST
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