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John Lee Dumas

Celebrity as a Marketing Strategy with Clint Arthur

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Clint Arthur is a renowned entrepreneur and motivational speaker who specializes in transforming professionals into celebrities. His dynamic approach to personal branding and leadership captivates and empowers audiences.
Top 3 Value Bombs
1. First understand the difference between celebrity and fame. We’re talking about creating awareness of you, respect for you, admiration of you, positioning of you as a leader and somebody super special in the eyes of a specific target market.
2. One of the values of competition is that it should be forcing you to understand that you need to be a celebrity.
3. If you  are not deliberately, methodically, and systematically growing your celebrity in the eyes of your clients and prospects, you are asleep at the wheel, ignoring everything that’s going on in the society.
Check out Clint’s website - Clint's Website
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Publication year
2024
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