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John Lee Dumas

How a Compelling Brand Story Led To A $50K Launch with Celinne Da Costa

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Top 3 Value Bombs:

1. A Brand Story is the cohesive narrative of the facts and emotions that are created by your brand.

2. Emotions and storytelling are imperative to connect to your people for your business on a deeper level.

3. Weave in your brand story and share it to guide your audience through the process of establishing your credibility.
0:33:26
Publication year
2021
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