Gay Gaddis is Founder and CEO of T3, an advertising agency dedicated to helping clients build useful brands and create meaningful relationships with their customers. T3 is now one of the largest, female owned advertising agencies serving the Fortune 200.
In this episode, Chad and Gay discuss T3’s founding story, the sacrifices Gay had to make along way to ensure the companies’ success, and how her cowgirl upbringing has helped her manage risk in business.