bookmate game

Jeff Gothelf

  • slamer007has quoted2 years ago
    Shared understanding allows our teams to make decisions faster and empowers us to engage in more strategic conversations
  • Вадим Мазурhas quoted2 years ago
    the first question is always what is the most important thing we need to learn next?
  • Вадим Мазурhas quoted2 years ago
    In other words, what’s the biggest risk currently associated with this approach?
  • Вадим Мазурhas quoted2 years ago
    Like most skills, the more you practice, the better you become at doing it.
  • Вадим Мазурhas quoted2 years ago
    For example, the team at Amazon behind the Echo ran a Wizard of Oz MVP as part of their initial testing to understand the types of queries people would ask and how quickly they would expect a response. In one room, a user would ask “Alexa” questions and in another room, a human typed queries into Google, got answers, and replied back. The test users were not aware that they were not using software. The rest of the team was able to observe users and understand how they would use this new product—before significant engineering effort had been invested.
  • Вадим Мазурhas quoted2 years ago
    If something doesn’t fall into a pattern, it is likely an outlier.
    Place your outliers in a “parking lot”
    Tempting as it is to ignore outliers (or try to serve them in your solution), don’t do it. Instead, create a parking lot or backlog. As your research progresses over time (remember: you’re doing this every week), you might discover other outliers that match the pattern. Be patient.
  • Вадим Мазурhas quoted2 years ago
    Nonclickable mockups still don’t let your customers interact naturally with the design or experience the workflow of your solution.
  • Вадим Мазурhas quoted2 years ago
    Falling in love with the problem, not the solution
  • Вадим Мазурhas quoted2 years ago
    Speed first, aesthetics second
  • Вадим Мазурhas quoted2 years ago
    Teams that enjoy working together produce better work.
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