Social Media and Selling

It’s about applying neuroscience to selling.

read is Life is a Pitch.

If you want to know more about the dark side of selling, The Science of Selling is for you.

Anything under 10 is a problem.

What is the net promoter score amongst your staff for your product or service?

Very close to a classic title on this topic is The Connected Company. It asks a basic question: Are you designed for customer delight?

Peter Hinssen in The Network Always Wins suggests that, if your market is a network, your business should be organised as a network.

word-of-mouth on steroids.

One of the first writers here was Guy Vaynerchuk with The Thank You Economy and Peter Hsich with Delivering Happiness. Are you focussing on word-of-mouth?

Culture is the New Marketing