Seeing the Needs and Wants of Others: When you are effective at persuading other people, or knowing how to read signs of them trying to persuade, you catch a glimpse into what they find the most important. In this way, you can understand humanity on a deeper level, and use this information to get ahead in life. When you recognize others’ wants and needs, not only do you better understand them as an individual, but you can become closer. This is what separates positive and negative manipulation.