Personal Branding with Social Media

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You may be familiar with branding as it relates to companies and organizations. A company's brand is the essence that affects everything it does. How often, though, do we pay attention to our personal brands? The purpose of this short book is to explain how these new online tools can be used to strengthen your personal brand. Whether you are a job seeker, sales professional, or consultant, numerous opportunities exist for you to leverage social media to create a competitive edge for yourself.

Business Communication Business

This book is currently unavailable

25 printed pages

Original publication: 2013
Publication year: 2013

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Quotes

Yvonnekasachiahas quoted5 years ago
Rather than worry about how to present yourself online, decide first to polish how you speak and interact with others when you speak and this professionalism will naturally be reflected in your online communications. Create a personal mission statement and set life goals for yourself and you will find that your online presence will evolve to reflect the positive goals you have set for yourself.
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Yvonnekasachiahas quoted5 years ago
how do you decide what to blog about? I like to suggest that people simply blog about conversations they have. If you like talking to people (which I hope you do if you're interested in personal branding), then you have conversations all the time about things that interest you. Blog about this. Blog about the advice you give other people. Have an opinion about an industry trend? Make it a blog post.
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Yvonnekasachiahas quoted5 years ago
Blogging is a way to develop your voice and publish your own articles without a middleman. Most importantly, blogging gives you something to distribute.
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