Learn the differences between traditional and digital publishing and the details of the best-selling e-readers. You will employ the basics of analyzing your audience, brainstorming, writing, editing, and marketing — according to the type of e-reader. You will learn the process of getting your book published, how to change or alter the format or style of your book to match the necessities of the e-reader, and how to optimize the format of any text for e-reading.