Why are some asatizah more popular than others?
Isn’t da’wah all about sincerity and not fame?
Someone else is already doing it. Why should I care?
Marketing activist Nurhafihz Noor thinks you should care. In Super Da’wah: How to Invite Super Crowds to Your Super Message, the author argues why popularity is necessary for effective da’wah. He then shows us how to bridge the chasm between da’wah and the science of marketing in this new book.
This is not a textbook. With real-life examples and easy-to-follow case studies, this fun yet insightful book gives a fresh perspective on effective da’wah through a marketing lens. It presents a practical guide of how asatizah or anyone who wishes to harness the power of large crowds to spread a meaningful message can utilize marketing to improve their da’wah and outreach.
It’s time for da’wah to stop being mediocre and become super once again. This book shows you how.
