Books in the “Publicidad” bookshelf created by Daniel Rios Oquendo

Why Is Your Name Upside Down?: Stories From a Life in Advertising

Ordinary Advertising. And How To Avoid It Like The Plague

The Man Who Sold America: The Amazing (but True!) Story of Albert D. Lasker and the Creation of the Advertising Century

Just Doing It: A History of Advertising

Advertising in a Digital Age: Best Practices for Adwords and Social Media Advertising

ABSOLUT BOOK.: THE ABSOLUT VODKA ADVERTISING STORY