Irresistible

In 2004, Facebook was fun; in 2016, it’s addictive.

hard not to wonder whether major life goals are by their nature a major source of frustration. Either you endure the anticlimax of succeeding, or you endure the disappointment of failing

answer is that, if you want to compel people to act, you whittle down overwhelming goals into smaller goals that are concrete and easier to manage. Humans are driven by a sense of progress, and progress is easier to perceive when the finish line is in sight

Behavioral addiction consists of six ingredients: compelling goals that are just beyond reach; irresistible and unpredictable positive feedback; a sense of incremental progress and improvement; tasks that become slowly more difficult over time; unresolved tensions that demand resolution; and strong social connections.

Harmonious passions “make life worth living,” but an obsessive passion plagues the mind.

Life is more convenient than ever, but convenience has also weaponized temptation.

Ninety-five percent of adults use an electronic device that emits light in the hour before bed, and more than half check their emails overnight. Sixty percent of adults aged between eighteen and sixty-four keep their phones next to them when they sleep, which might explain why 50 percent of adults claim they don’t sleep well because they’re always connected to technology